Elder Care Alliance Hires New VP of Business Development and Strategy


20-year industry veteran Rosemary Jordan will lead strategic growth initiatives

ALAMEDA, Calif. — May 25, 2016 — Elder Care Alliance®, a non-profit integrated system of assisted living and memory care communities, today announced Rosemary Jordan has been hired as vice president of business development and strategy. Ms. Jordan brings over 20 years of experience in operations and business strategy at leading organization in senior living, health insurance, and health system industries. In her new position, Rosemary will be responsible for the strategic planning function for the organization and help drive the execution of strategy related to growth and diversification of service mix.

“We are delighted to welcome Rosemary to the Elder Care Alliance family,” said Adriene Iverson, president and CEO at Elder Care Alliance®. “Rosemary has a strong track record in driving business growth and her extensive knowledge of the senior care and health industries will be a great asset to both our residents and the broader organization.”

“I’m excited to join Elder Care Alliance because of their outstanding reputation as an organization with such a clear mission, vision, and personal passion to improve the lives of seniors,” said Ms. Jordan. “This position is a truly unique opportunity for me. I have a strong desire to be part of an executive leadership team that is influencing the field of aging around the notion of connecting purpose to the work we do.”

Rosemary joins Elder Care Alliance from Blue Shield of California where she most recently served as Senior Director, Clinical Quality Network and Market Support. She helped launch an innovative, new program representing a paradigm shift in the integration of medical and behavioral health. Previously, Ms. Jordan held executive roles at Lumeris and Kaiser Permanente.

Ms. Jordan received her B.A. in American History from Vassar College, and went on to earn her Master’s Degree in Public Health and Public Policy from the University of California, Berkeley. She resides in Alameda with her husband and daughter, and is an active member of Women Health Care Executives of Northern California.

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